Lead Master may collect two different types of information, Personally Identifiable Information (“PII”) and Non-Personally Identifiable Information (“Non-PII”). PII is information that identifies you as an individual – for example, your name, address, telephone number, e-mail address, credit card information, billing address and shipping information. Non-PII is aggregated information, demographic information, IP addresses, user behavior data from web interaction metrics tools and other information that does not reveal your specific identity. PII and Non-PII may be collected anytime you access or use a Lead Master website. PII and Non-PII may also be collected by Lead Master during in-person discussions, telephone conversations, and electronic or other written communications. Lead Master also collects information via cookies; blocking cookies may render you unable to access certain Lead Master products, services, or websites.
Lead Master uses PII to respond to your inquiries, provide you with services you have requested, keep you informed of services Lead Master thinks may be of interest to you, and otherwise personalize your experience with Lead Master reasons. Lead Master does not sell or lease PII about you to others. Lead Master may share PII with Lead Master affiliates and third parties contracting with Lead Master to provide services to you, e.g., financial institutions. Lead Master may also share PII when required by law, or when you have expressly requested Lead Master to do so. Lead Master reserves the right to disclose and use your PII if Lead Master believes it is necessary to: (a) respond to legal process, e.g., a subpoena; (b) respond to a law enforcement agency’s request; (c) enforce the Terms; or (d) protect the rights, privacy, safety, property, or operations of Lead Master or third parties;
Because Non-PII does not personally identify You, Lead Master reserves the right to use and disclose to third parties Non-PII for any purpose.
Lead Master maintains reasonable physical, administrative and technical safeguards to protect PII from loss, misuse, or unauthorized access, disclosure, alteration or destruction. Lead Master enforces its Privacy Policy via self-assessment.
Lead Master reserves the right to change this privacy notice, which changes will become effective upon posting of the revised notice https://www.leadmasterhk.com/privacy, or upon emailing of the changes to You at the email address You provided to Lead Master, or as required by law.